Staying on top of Google algorithm updates can be a pretty daunting task.
Google updates its algorithm roughly 500 times per year. That’s close to two updates every single day. Granted, most of these are small changes that SEOs don’t necessarily need to familiarize themselves with right away. But every so often, we hear about a major Google algorithm update that changes the way we optimize our website and content.
Google has been around for a while now, so the infographic below from Oncrawl doesn’t cover absolutely every update, but it does cover the most important ones that have taken place, and the ones with which marketers need to be most familiar.
Social advertising has exploded in popularity since it launched just over ten years ago.
Anyone who knows me or has worked with me knows that I am a huge advocate for social advertising. I have been working with every social network’s ad platform (both in and out of beta) since I started working with t2, and am proud to say that my insistence on focusing on the area is a big part of why it is one of our tentpole services today.
With that in mind, I found this great infographic that goes through the brief but (so far) very exciting and explosive history of social advertising, so I thought I’d share it.
Personal branding has become a key ingredient to long-term success.
Information is everywhere. And I’m not talking only about data or business information, I’m talking about personal information. We used to research individuals online to simply run a background check; has someone been arrested or been featured in any bad press? Now, the web is full of our resumes – both professional and personal. So what can we do to ensure that our presence is felt online? Enter personal branding.
This great inforgraphic from Feldman Creative and Placester goes through every component of personal branding from A to Z. Have a look and make sure you are doing everything possible to grow your personal brand.