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Facebook’s (Third) Foray Into eCommerce Might Just Work

Facebook’s (Third) Foray Into eCommerce Might Just Work

Facebook eCommerce has been a difficult hill to climb for the social network, but this time it might just work. Last week, Facebook announced that they would be testing a new ‘Buy’ button for a small selection of U.S. businesses. Although everyone referenced this move as a veritable ‘game changer’, it shouldn’t come as a surprise that Facebook eCommerce is the next push the company is making. After all, they’ve tried it twice before. The Storied History In 2009, Facebook decided…

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