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Uber: Perfect Examples of What Not to Do

Uber: Perfect Examples of What Not to Do

They say that those that can’t do teach. Well, those that execute marketing and, more specifically PR for Uber teach us what not to do. Uber is facing new, serious backlash after a horrendous assault by an accused New Delhi Uber driver on a female passenger caused the Indian capital to ban the car service (and extending that ban to other taxi service apps shortly thereafter). This is a heavy blow to the company following a new $1.2 billion round of financing to…

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