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Case Study: The Changing Landscape of News and Media Outlets

Case Study: The Changing Landscape of News and Media Outlets

The world of traditional media is being turned on its head – how can it keep up with new trends? Over the summer, I was invited to speak for a group of traditional media (newspapers, for the most part) publishers and executives. Of course, I wasn’t the only speaker there, but on paper I was the only one who would be tackling the oft-sensitive topic of social media (new media, in a broader sense) and how the world of traditional…

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