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Tag: social media

Thinking About the Future of Social Networking as a Marketer

Thinking About the Future of Social Networking as a Marketer

We might not have a crystal ball, but one thing we can be certain of is that there will be a lot of changes in the future of social networking. Marketers are always trying to predict the future. We always aim to be on top of whatever’s trending and find a way to (creatively) hijack the medium for our own (or our clients’) benefit. But more often than not, the reality is that by the time the majority of marketers…

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Starting From Scratch (Kind Of)

Starting From Scratch (Kind Of)

Here’s why I’m here. Those of you who know me know that I have long been sharing content to the t2 social business blog. I plan on continuing to share content there on a regular basis, but I thought this was the perfect opportunity to broaden the scope of conversation and start discussing a few new topics – and with a little more candor. What do I plan on discussing, you ask? My passion (business-wise) is digital business. Whether it…

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